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Evening Standard

Digital butterflies flutter in from Japan for Saatchi Gallery art fair

Evening Standard 登載。(Sep 10, 2015)

Digital butterflies flutter in from Japan for Saatchi Gallery art fair
The computer-generated exhibition is constantly changing and includes flowers that spring up, blossom, and wither away in real-time and in response to the movements of visitors to the gallery

Computer-generated flowers and butterflies will cover the walls of a gallery as part of a huge digital art installation by a group of Japanese artists.

The 500-strong collective, which includes programmers and scientists alongside artists, work under the name teamLab and are taking part in the START fair at the Saatchi Gallery near Sloane Square.

Their work, called Flutter Of Butterflies Beyond Borders, is constantly changing and includes flowers that spring up, blossom, and wither away in real-time and in response to the movements of visitors to the gallery.

The START project, which is in its second year at the gallery, brings together work from 47 venues in 25 cities including Tehran, Lagos and Seoul.

Saatchi Gallery chief executive Nigel Hurst, who is a co-founder of the fair, said: “The Saatchi Gallery’s role is not only to bring contemporary art wherever it is being made to the widest possible audience, but also to help legitimise the making and collecting of art.

“START provides a wonderful platform for new galleries and young artists from all over the world so we’re delighted to be hosting this exciting initiative in its second year.”

The fair, which runs until Monday September 13, also includes work by another Japanese group, Chim Pom, including footage they shot after breaking in to a restricted area closed down by the government in the wake of the 2011 Fukushima disaster.

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